15M Shelter Meals Donated 152K Toys Donated $305K Funded for Service Dogs $35K Disaster Relief Funds Raised 183K Rescue Miles Funded

Project Play™ Pig Squeaky Toy: Get a Toy, Give a Toy to a Shelter Dog In Need


  • 20 Reviews

Did you know that when someone is considering adopting from a shelter, a dog’s perceived playfulness is one of the top 3 most important factors?

However, what happens when a dog is locked up in a kennel all day? They’re bored and they’re scared. This leads to anxiety, which can even manifest itself as aggression. Long story short, lonely, bored dogs are not adopted at high rates, and as a result, many are euthanized.

Knowing how important playfulness is to potential adopters, we asked ourselves how can we increase adoption at the shelters we already provide food for? We talked to shelter workers and they told us about the need for high quality, durable toys for the dogs.

When shelter dogs are seen playing with toys, adoption rates skyrocket!

Adopters begin to imagine playing fetch with the dog in their yard. They imagine their children enjoying the company of their new pet. In a nutshell, play changes everything!

Knowing this, we got to work, and came up with Project Play™. For every toy you purchase for your dog, we’ll donate a high quality, durable toy suitable for all breed sizes to a shelter.


Product Details

Soft stuff plush toy with squeaker
Measures approximately 10″ long

NOTE: While this toy is durable, it is intended as a teaser toy and not a chew toy that a dog should be allowed to destroy. Always use caution and supervise your dog, especially with new toys. Remove any pieces that may have broken off, and discard.

Out of stock

Verified Customer Reviews


I love these cute little fluff toys and so does my dog. By: RUTH


His new favorite toy. By: Don


No comment entered by customer. By: Kevin


my dogs destroyed it in minutes By: Debbie

Customer service response: Hi Debbie - Thank you for sharing your valuable feedback with us. I understand that your dog was able to destroy some of the new toys that you ordered. I can see that one of our Customer Service agents has already been in touch with a resolution for you. Thank you so much for your support!


No comment entered by customer. By: Kathleen